launch date + behind the scenes

We are so excited to announce our launch date for the new collection is going to be this Friday at 8pm Central! If you haven’t had a chance to follow along on our Instagram stories I wanted to catch you up here!

We received our new shipment of small batch, made in LA, perfectly dyed and pre-washed t-shirts. These babies are something special. Made of 100% cotton and each has been washed after the dying process to give them the perfect worn in feel.


The colors we will be launching this go around are: a beautiful golden yellow, a peachy-pink, a springy blue and off white. This style runs a bit larger than what we have carried in the past. We have sizes S-XXL available and will be ordering more XS after this launch. I will say if you are normally a small, we do not have an x-small option at this time. The models we have had try them on so far love the looser feel. I normally wear a small or medium in our shirts and I am wearing a small in the USA Made Collection.

The kids styles are going to come in 12-18m, 2T, 4T, and 6T. These run true to size and narrow, which I love! And I can’t even explain how soft they are. My girls already don’t want to take them off. We have the same 4 colors as adults launching. I am looking at getting the size 8 kids on our next launch but we do not have a youth size available at this time. Annie is wearing a size 6t and is 7 years old. She is tall and thin and she loved the way it fit.


This new collection is cut, sew, and dyed in the USA and made to order. We have a 4-5 week turnaround from the day we place the order. We feel really good about what we ordered and what we have available for sale however we can’t guarantee stock availability like we do on a few of our other styles.


announcing usa made collection

announcing usa made collection